Hi there! I'm Nathaniel Sidwell. I design software tools, guide strategy, and lead cross-functional collaboration in fintech, SaaS companies, and startups.
Currently, I design business tools at Vanguard. Previous, I led the design strategy of the enterprise systems at JPMorgan Chase. Before that I led the build out of design systems and major initiatives at Buildertrend and CoConstruct.
My experience has taught me how to balance the details that make a product intuitive with the larger strategies that make it successful.
"During our time together, Nathaniel solved complex design problems with an analytical and systematic approach, and a keen attention to detail. He was a crucial link between a future vision of the platform, and working with designers and developers to standardize the building blocks."
Keara Buckle
Director of Product Design, Buildertrend
"Nathaniel was a design leader on a small team, and took the lead on impactful user research projects, product enhancements, and our Shibui Design System. He consistently demonstrates a meticulous approach to UX design, ensuring that every detail is carefully considered. This attention to detail greatly enhanced the quality of our projects and contributed to their success."
Jason Hilton
Director of Product Design, CoConstruct
"Nathaniel pushes design excellence beyond where most people think it ends. He passionately blends form and function together in a way that not only elevates the vision of what a product can aspire to, but tactically improves the customer experience in the present moment. Time and time again I've seen his ability to bring designers and stakeholders together in a way that ensures we're all paying attention to the details that make a difference while also keeping the overall vision in focus."
Justin Golownia
Design Lead, Buildertrend
"Nathaniel and I collaborated on dozens of projects and I can honestly say that he is the most insightful, thoughtful, talented designer that I have ever worked with. He loves and cares about design more than anyone I know. He posses a special ability to focus on users and their experience relative to his work."
Chris Pendleton
Director of Communications, Southern Virginia University
Outside of work, I’m raising three daughters with my wonderful wife in Philadelphia. We’ve recently road-tripped across the U.S. and spent time living in the U.K. For fun I play folksy tunes on the mandolin, bike around the city, and play some old-fashioned parlor games.
